Monday, 18 May 2015

The Importance of Email Address Verification for Online Businesses

Operating a profitable online business requires skill and persistence. The most important aspect of running an online businesses is the timely delivery of orders and maintaining customer communication. Email address verification is crucial to this success because it checks irregular IP addresses and determines whether email addresses are valid before they are entered into a database.

Valid Email addresses are crucial for e-commerce businesses and it has been proven that real-time email address verification removes up to 95% of the bad emails. Email address verification tools correct general formatting and syntax errors. It also finds and corrects misspelled domains.

Email address verification tools check email addresses and correct simple errors like multiple "@" symbols or multiple commas. Email validation tools are available as pre-programmed software that check email addresses at the point-of-entry, ensuring only verified email addresses enter a company’s database.

There are several ways to approach email address verification, but the primary method is DNS (Domain Name System) validation, which checks whether the domain specified in the email address exists.

Benefits of Using Email Address verification

Increases email deliverability to improve marketing campaigns and customer relationship management
Removes false email addresses to avoid blacklists and spam folders
Converts undeliverable emails into deliverable ones
Notifies spammers and disposable emails
Cost effective and can be used for any type of online business
In today’s business world, where accurate contact data is paramount, organizations must validate email addresses to prevent lost business and improve customer relations.


Monday, 11 May 2015

Primary Requirements of Data Quality Management

In today's data-driven business world, the amount of data collected by organizations continues to grow. This so-called "big data" necessitates a professional and organized approach to quality control and data management. A recent software company survey shows the rate-of-growth in electronically-stored data increases every year, irrespective of business size. Nowadays, eliminating incomplete data, correcting bad records, and extracting valuable business intelligence from data should be standard practice for companies. As a result, many organizations are turning to data quality management software to help understand and cleanse their big data.

Monetize Data

Monetizing its data should be the goal of any organization. This is accomplished by turning inaccurate, outdated, and incomplete data into quality data that can be analyzed and "put to work" for the organization. Many businesses appreciate the importance of data quality management, but they often don't take the necessary steps to employ a management software.

The Perfect Solution

A sound data governance strategy and the right data quality management software allows businesses to tackle their growing data and turn it into an asset instead of a headache. Many companies have started investing more in good data quality tools to overcome the problems that have resulted from outdated, inaccurate, and incomplete data.

Potential of Relevant Data

With accurate data, a company can understand its customers and better serve their needs. The storing of useless information is ultimately a drag on the bottom line. Why house inaccurate data that serves no useful business purpose? Instead, employ data quality management techniques to improve the quality of a product and boost customer satisfaction. An effective Data quality management software both stores relevant data, and also ensures it will be used to get the most from the company's products and services.

Tuesday, 5 May 2015

Melissa Address Verification Makes Sure Your Shipment Never Goes into Wrong Hands

Not every address that you come across is always correct. Many a times, people do make mistakes in giving their addresses. Fraudsters could even go around giving fake addresses that will cause havoc in your case. A small difference like the pin code or a wrong building name can cost you a lot of time and energy in looking for a location that does not even exist. People even do such pranks without realizing how much trouble it could cause. Well, now you have a way to make sure this does not happen to you. The Melissa address verification is very easy and quick. You could verify every address you come across.

The validity and deliverability of the address is verified by the process of Melissa address validation. Every physical mailing address can be checked this way. This is very useful when you need to post something. You could check out the postal address you have and ensure that it is correct and actually exists, before you send your mail. As such, you could be sure that your mail reaches the intended person. If not, your posts may get lost, reach a wrong recipient, or could even be sent back to you.

Melissa address validation verifies whatever address you need to check. All you have to do is put in the whole address or just a few letters of it and select the correct address from the list that pops up. The address is verified or corrected by this tool. You also get further details like the type of address and its zone, the Census Tract, County, the Block, and even about the Congress District and Representative, and the Lower and Upper State Legislative Districts. Several countries like India, Spain, United States, the United Kingdom, France, and Germany are covered by the online tool. It could parse, standardize, and verify the addresses of about 24 countries in total. Getting the correct address makes it easier for you to ship your goods, lower the shipping costs, get high response rates, and even get better customer satisfaction as they get happy when they receive their shipment on time.

The data also provide you with Geocoding solutions. As such, you also get the latitude and longitude of the location searched. Property and mortgage data are offered by the property services. With the presorting options offered, you could reduce postage by a huge margin. The mailrooms can be automated with the resorting routines with this. Direct mail savings and postal discounts can be maximized. The address can also be verified as a business address or a residential address by the RBDI, or the Residential Business Delivery Indicator. In short, Melissa address validation offers all round details about the address you, thus helping you considerably.